Real Clothes For Real Women; The Torrid Clothing Line History
April 20, 2010 0 CommentsFor years now, the larger
than average woman, also known as plus sized women, have had few
choices when it it comes to trendy clothing. Mostly, larger women
had no choice but to wear clothing that had little style. These
clothes were quite matronly. However, filling a much needed niche,
the Torrid clothing line history began.
Much of the fashionable clothing was only available to women up to
size fourteen. However, the need for trendy and fashionable plus
size clothing was still there. Torrid has come up with a new line
of clothing especially for the trend setting plus size girl. This
is a much better alternative to the boxy and unflattering clothing
previously available.
This was the first company that provide plus-size clothing in
stores and online that was cute and trendy for young women. They
have followed trends closely and offer plus size alternatives that
meet any fashion taste. Using designs that enhance the woman's
body, and fabrics that provide the kind of drape that is needed on
a curvy body, the clothing has grown in popularity and is now made
for a global market.
Nearly 50% of the clothing offered is designed and manufactured by
the company in-house. The other half of their line is made up of
designs by top brand names.
Torrid uses both amateur models found during plus size model
contests as well as professional plus size models. There are also
many singers and actresses who have been seen wearing the
fashionable line, giving Torrid even more credit to fashion.
While the Torrid clothing line history is just beginning, the
company seems to have a long and successful road ahead of them.
They are the dominating company in a market that still doesn't
cater much to the fashionable and trendy plus size woman. But they
are a company that a larger size girl can depend on to find
something cute as well as well designed, perfect for her body and
curves.